Beijing shopping malls see growth in human traffic and sales as work and production resumes

(ECNS) -- Shopping malls in Beijing saw growth in both human traffic and sales last weekend as the city accelerates the resumption of work and production.

As the Year of Rabbit draws near, Beijing shopping malls have launched a series of activities to promote sales, which has highlighted the festive vibes of the upcoming new year.

The passenger flow on Saturday in the Hopson One Beijing exceeded 100,000. By 6 p.m. on Saturday, the passenger flow in Xidan Joy City had doubled that of the previous day, and its food and beverage sales increased by 100 percent over the previous day, or seven 7 times higher than that of last Saturday.

Many customers waited before restaurants in the Livat, a shopping mall in Xihongmen, Daxing district, on Saturday.

A customer insisted on waiting for a table at a hot pot restaurant, even though the dinner time had passed. "I want to eat hot pot with my friends this weekend and I’m glad to see the bustling atmosphere in the mall restored.”

Besides the catering industry, parent-child consumption in shopping malls is also recovering. And a series of rabbit-themed activities appeared in major shopping malls as well.

With the loosening of the COVID-19 prevention and control policies, major shopping districts in Beijing have launched promotional activities to stimulate consumption recovery.

Large shopping malls in the city have posted promotional information on WeChat official accounts, including distributing coupons for catering, jewelry, clothing, parent-child activities.