The market won't mature until people forget the concept of "China Chic" but to view every brand and its design as an independent individual.
- Yin Jianxia, founder of Uooyaa
I think it will take many years for "China Chic" to rise. It has popped up in the last two years after all.
- Ella Yu, brand director of Mark Fairwhale
If our domestic brands work hard at making original designs deeply rooted in our culture, the rise of "China Chic" is definitely something not far away.
- Fraser Zhang, marketing director of the original designer platform of Inself
The trend will continue for the next three or five years. But it's hard to predict whether "China Chic" can rise in a real sense.
- Jeremy, marketing director of Morpyn
