Consumers browse products at a Lenovo store in Beijing in January. (Photo/China Daily)
The IT service market is undergoing strategic shift from being labor-intensive to technology-driven, as companies need new solutions and technologies to face unprecedented changes in business, education, living and beyond, said a senior executive from Lenovo Group Ltd.
"Digital transformation is accelerating faster than ever, and companies are struggling to keep pace with the speed of innovation. We hear from chief information officers every day that their organizations' technology needs are evolving every 12-18 months," Ken Wong, president of solutions &services group at Lenovo, said.
To meet such demands, Lenovo announced an evolution in its consumption-based business model, introducing Lenovo TruScale, a new portfolio-spanning everything-as-a-service offering.
Expanding its TruScale brand beyond infrastructure services, Lenovo is bringing all of its as-a-service offerings under one umbrella to provide a truly global solution that makes everything from the pocket to the cloud available via a single contract framework.
According to the company, Lenovo TruScale embodies the company's vision and transformation for the next reality – meeting the growing global demand for smarter technology amid a new era of hybrid working and learning.
"With Lenovo TruScale, customers can expect one solution, one provider, one contract framework, and a single point of accountability for everything-as-a-service," Wong said.
Lenovo said TruScale offers businesses of all sizes an everything-as-a-service platform with the flexibility they need to stay competitive with a scalable, cloud-like consumption model and predictable payment options for hardware and service inclusions.
Research from market research companies including Gartner Inc and International Data Corp shows the as-a-service market is growing at four times the overall IT services total addressable market. In three years, as-a-service models will represent 12 percent of enterprise x86 server spending, over 50 percent of new enterprise storage spending, and around 17 percent of commercial PC spending.
As the world shifts to a flexible "work, learn and connect-from-anywhere" model, organizations that embrace smarter technology designed for a hybrid reality will benefit from this transition, Lenovo said.