Insights｜Renowned American scholar: People-to-people contacts between China and the U.S. help strengthen soft power cooperation

(ECNS) -- On April 28, Professor Joseph Nye's new book, Soft Power and Great-Power Competition: Shifting Sands in the Balance of Power between the United States and China, was released at Central for China & Globalization（CCG）in Beijing.　

There is a competitive aspect of soft power, but there can also be a cooperative aspect of soft power, said Joseph Nye, former Dean of the Harvard's Kennedy School of Government, USA.

He also noted that when China feels more attracted to the U.S. and the U.S. feels more attracted to China, and that's the thing that will enhance each other's ability to cooperate.