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2008 Olympics medal designer: innovation and contemporary culture should complement each other

2024-09-12 10:53:12Ecns.cn Editor : Meng Xiangjun ECNS App Download

An artist should embrace an innovative mindset, which should be in harmony with modern culture, enhancing and enriching each other, said Zhang Tiecheng, designer and producer of the 2008 Beijing Olympics medals in the latest W.E. Talk with China News Network.

However, this innovation is not "for the sake of novelty", or to please others, but a gradual evolution within the framework of tradition, aligning with contemporary aesthetic sensibilities, he added.

In his view, it is necessary to find a balance between tradition and modernity. He also noted that the international perspective is very important because it is akin to a command language, and with this language, everyone can understand it.

 

 

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