During the week-long Spring Festival holiday, which ended on Friday, duty-free shopping boomed in South China's island province of Hainan as its tourism gradually rebounded, unleashing new consumption vitality.
Hainan reported a total of 2.57 billion yuan in offshore duty-free sales during the holiday. The average daily sales exceeded 350 million yuan, an increase of 150 million yuan compared to before the festival, with a year-on-year growth of 20.69 percent in the 2022 Spring Festival holiday and 329 percent in the 2019 Spring Festival holiday.
Among them, the total sales of six duty-free shops in Haikou reached 768 million yuan, a year-on-year increase of 132 percent. Sanya's four offshore duty-free shops sold 1.72 billion yuan in total.
China released a master plan in June 2020 to build Hainan into a globally influential and high-level free trade port by the middle of the century. Over recent years, the island province has become an attractive shopping destination for domestic consumers.
So far, there are 12 duty-free shops in Hainan, including six in Haikou, four in Sanya, one in Qionghai, and one in Wanning.