Specially designed ice-cream and drinks are sold at Blessing Coffee. (ZOU HONG/CHINA DAILY)
Li, from the administration center, said, "People now have high requirements for the appearance of products, and souvenirs no longer look anything like they used to."
In 2019, sales of cultural and creative products in Beijing's parks reached 138 million yuan.
"We hope to cooperate with leading companies in the culture and creative industry to explore better prospects and possibilities for products," Li said.