Shanghai's pilot free trade zone will hold its first culture licensing fair in November for cross-border trading of authorized cultural products.
The event offers a gateway for Chinese cultural enterprises to showcase their creations such as artworks, animation and online games and to expand their licensing network worldwide. It will also offer a platform for international intellectual property right holders to source for Chinese partners.
"Taking advantage of the zone's opening-up policies, cross-border cultural trade via the zone will enjoy easier customs clearance and bonded warehousing services," said Ren Yibiao, general manager of the National Base for International Culture Trade (Shanghai), the organiser of the fair.
More than 100 exhibitors from home and abroad will attend the fair to be held from November 13 to 15 in the FTZ.
China has widened access for foreign investors in the cultural industry in the zone. With a bonded warehouse for artworks, the FTZ also helps boost cross-border art trading by easing procedures and cutting time and costs for artworks to enter and leave the country.
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