LINE

Text:AAAPrint
ECNS Wire

O2O catering market sees tenfold increase

1
2015-07-27 13:48Ecns.cn Editor: Mo Hong'e

5年餐饮O2O市场增10倍 美团外卖饿了么占2/3份额

2015年,互联网O2O模式在中国进入高速发展阶段,成为互联网巨头们的必争潜力市场。速途研究院日前发布《2015上半年餐饮O2O报告》显示,5年间餐饮O2O行业市场规模增10倍,美团外卖和饿了么占据了市场三分之二的份额。

(ECNS) -- The Chinese online to offline (O2O) catering industry market has risen by a factor of ten during the last five years, Beijing Daily reported Monday.

Well-known group purchasing websites, such as meituan.com and ele.me, make up two-thirds of the O2O food delivery market.

China's other tech giants, Baidu, Alibaba and Tencent, commonly known as the BAT, are also promoting their own on-demand food delivery services, according to a report released by Beijing-based consulting firm Sootoo.

The local O2O food delivery market has grown rapidly from 9.22 billion yuan ($1.48 billion) in 2010 to 138.9 billion yuan ($22.3 billion) in 2015, the report adds.

Factors, such as increasingly popular mobile payment options, the large O2O food delivery market, as well as enhanced service and price support, have promoted industry development.

Beijing, Shanghai and Guangdong are the top three cities in terms of O2O user distribution, while development is spreading gradually from first-tier to lower-tier cities.

According to age distribution, users in their twenties and thirties are the main driving force behind the Chinese O2O catering sector, accounting for 45 percent and 36 percent respectively.

With companies coming up with new strategies to expand their networks, the country's O2O food delivery market still has the potential to grow, analysts said, noting that O2O food services companies have to fully explore the market in future.

As important products of the Internet business model, big data analysis and application will be used to determine user needs and service quality. Food safety will get the most attention in the O2O food delivery market, according to analysts from Sootoo.com.

  

Related news

MorePhoto

Most popular in 24h

MoreTop news

MoreVideo

News
Politics
Business
Society
Culture
Military
Sci-tech
Entertainment
Sports
Odd
Features
Biz
Economy
Travel
Travel News
Travel Types
Events
Food
Hotel
Bar & Club
Architecture
Gallery
Photo
CNS Photo
Video
Video
Learning Chinese
Learn About China
Social Chinese
Business Chinese
Buzz Words
Bilingual
Resources
ECNS Wire
Special Coverage
Infographics
Voices
LINE
Back to top Links | About Us | Jobs | Contact Us | Privacy Policy
Copyright ©1999-2018 Chinanews.com. All rights reserved.
Reproduction in whole or in part without permission is prohibited.