A report on urban netizens shows that Web users from Guangdong Province are more likely to discuss their works than people in other areas, while those from Zhejiang Province spent the most time talking about leisure.
The study of how netizens in 100 Chinese cities talk on social networks found that netizens in the Guangdong city of Jiangmen regularly discuss their work, while residents of Hangzhou, capital of Zhejiang are more laid back and talk about leisure.
Beijing netizens were found to be paying particular attention to international goings-on on Weibo, while Shanghai and Guangzhou residents showed little interest in news reports in general. However, topics related to public security are popular on Wechat accounts in the three metropolises.
The "Sun Yat-Sen Index 2016" was released on Monday by the Chinese Netizen Social Mentality Research Lab, the Sun Yat-Sen Association of Cyber Culture and the Guangzhou Big Data and Public Dissemination Research Base.
The index is based on big data collected from 2,000 to 5,000 random netizens from 100 cities across the country, surveying behavior on China's most popular online social platforms Wechat, Sina Weibo and Baidu Tieba, said the Xinhua News Agency.
"Understanding the mentality of urban netizens and how it is developing will help modernize network administration and adjust the social mentality," said Zhang Zhian, vice president of the School of Communication and Design at Sun Yat-sen University.
China has 710 million Internet users, accounting for 51.7 percent of its total population, according to an August 3 report by the China Internet Network Information Center.
