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'A bite of China' creates travel buzz

2014-05-13 14:02 chinadaily.com.cn Web Editor: Wang Fan
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The screenshot from the second season of the documentary A Bite of China shows the making of Leishan fish sauce. [Photo: screenshot from A Bite of China II]

The screenshot from the second season of the documentary "A Bite of China" shows the making of Leishan fish sauce. [Photo: screenshot from "A Bite of China II"]

The tantalizing second season of "A Bite of China" has ignited a buzz of expectation among its viewers to travel to places from where the mouth-watering food featured in the documentary originated.

Take the tourism market of Guangzhou for instance. Several travel agencies and tourism websites have launched hundreds of travel routes themed on exploring the gourmet food featured in A Bite of China. Most of the gourmet food trips focus on the delicacies mentioned in the documentary, such as Sichuan spicy sausage, Leshan tender tofu pudding, authentic Shanghai Cuisine, Leishan fish sauce etc.

The newly launched travel packages are about the same price as the regular routes, there are also some high-end ones claim to have invited renowned chefs to teach tourists how to cook famous dishes, and their price is triple that of the regular ones, although they are still in high demand.

The eight-episode documentary journeys to more than 150 regions across the country, discovering the age-old wisdom behind artistically crafted urban banquets and simple home cooking, as well as the value of nature's raw offerings.

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